{"id":795,"date":"2026-02-19T21:54:30","date_gmt":"2026-02-19T21:54:30","guid":{"rendered":"https:\/\/bbdc.it.com\/?p=795"},"modified":"2026-02-19T21:54:30","modified_gmt":"2026-02-19T21:54:30","slug":"the-salsafication-of-a-new-generation-chi-chis-returns-to-the-table","status":"publish","type":"post","link":"https:\/\/bbdc.it.com\/?p=795","title":{"rendered":"The Salsafication of a New Generation: Chi-Chi\u2019s Returns to the Table"},"content":{"rendered":"<p>For many families, Chi-Chi\u2019s was more than food. It was where birthdays were celebrated and long tables filled with \u201cchips, fajitas, and laughter.\u201d As the article says, \u201cIt wasn\u2019t just a restaurant. It was a place where ordinary life paused for celebration.\u201d<\/p>\n<p>Founded in 1975, the Tex-Mex chain expanded to over 200 locations across the Midwest and East Coast. But in 2004, financial troubles and a major health crisis forced it to close. The dining rooms shut down, and for years Chi-Chi\u2019s survived mostly as grocery-store salsa and \u201ca warm recollection.\u201d<\/p>\n<p>That changed in late 2024 when Michael McDermott, son of co-founder Marno McDermott, regained the rights to the brand. In October 2025, a flagship restaurant opened in St. Louis Park, Minnesota \u2014 marking a true comeback. \u201cThis new version is not a replica of the past.\u201d While favorites like chimichangas and fajitas remain, the menu now includes updated flavors and higher-quality ingredients. The goal is clear: \u201ckeep the comfort, improve the craft.\u201d<\/p>\n<p>The revival isn\u2019t built on memories alone. McDermott wants to restore Chi-Chi\u2019s as a true gathering place. Fans were even invited to invest in the comeback, turning loyalty into partnership. The redesigned dining rooms are brighter and modern, honoring history without being stuck in it.<\/p>\n<p>The comeback doesn\u2019t ignore the past \u2014 \u201cFailure happened. Lessons were learned. Care is being taken this time.\u201d Expansion is planned in regions where the brand once thrived. For many, Chi-Chi\u2019s was never just about food. \u201cIt was about gathering.\u201d Now, that spirit is returning \u2014 not as a copy of yesterday, but as something steadier for today.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>For many families, Chi-Chi\u2019s was more than food. It was where birthdays were celebrated and long tables filled with \u201cchips, fajitas, and laughter.\u201d As the article says,&#8230; <\/p>\n","protected":false},"author":2,"featured_media":796,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[1],"tags":[],"class_list":["post-795","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-uncategorized"],"_links":{"self":[{"href":"https:\/\/bbdc.it.com\/index.php?rest_route=\/wp\/v2\/posts\/795","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/bbdc.it.com\/index.php?rest_route=\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/bbdc.it.com\/index.php?rest_route=\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/bbdc.it.com\/index.php?rest_route=\/wp\/v2\/users\/2"}],"replies":[{"embeddable":true,"href":"https:\/\/bbdc.it.com\/index.php?rest_route=%2Fwp%2Fv2%2Fcomments&post=795"}],"version-history":[{"count":1,"href":"https:\/\/bbdc.it.com\/index.php?rest_route=\/wp\/v2\/posts\/795\/revisions"}],"predecessor-version":[{"id":797,"href":"https:\/\/bbdc.it.com\/index.php?rest_route=\/wp\/v2\/posts\/795\/revisions\/797"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/bbdc.it.com\/index.php?rest_route=\/wp\/v2\/media\/796"}],"wp:attachment":[{"href":"https:\/\/bbdc.it.com\/index.php?rest_route=%2Fwp%2Fv2%2Fmedia&parent=795"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/bbdc.it.com\/index.php?rest_route=%2Fwp%2Fv2%2Fcategories&post=795"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/bbdc.it.com\/index.php?rest_route=%2Fwp%2Fv2%2Ftags&post=795"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}